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Your massive context window beats ChatGPT's tiny one when making high-risk strategic decisions about advertising channels. Use the intel you already have on your peers to decide if Google Ads deserve a real investment.
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Trust is huge in construction, which makes adopting AI tricky. Ethical marketing matters even more because relationships and reputation are everything. Key insights from Sumaya's ebook on Ethical AI Marketing.- Published on
Hendel homes has clearly focused on building a solid trustworthy brand for many years. In this video I dive into their impressive Instagram account, some thoughts on why they're ranking so well in AI search results, and some thoughts on their beautiful branding.- Published on
A deep dive into Cullum Homes marketing strategy reveals why they dominate their market. Plus, get a powerful AI prompt for conducting your own builder marketing audit.- Published on
How Google and Facebook have created the world's largest advertising exchanges, and why treating digital ads like quantitative trading gives you the competitive edge in lead generation.